Fleet Wraps

Ready to give your business fleet a unified, high-impact look? Whether you're aiming to boost brand recognition, advertise your services on the move, or protect your vehicles while doing it in style, our expert design team is here to help.

At Yeswrap, we specialize in custom-tailored fleet wrap solutions that reflect your brand’s identity and messaging. Every wrap we create is fully customized to match your company’s vision, from colors and logos to eye-catching graphics and contact information.

Let us turn your vehicles into a fleet of attention-grabbing, mobile billboards. Contact us today to start designing your custom fleet wrap and take your brand visibility to the next level.

fleet wraps

What Is a Fleet Wrap?

A fleet wrap is a large-format vinyl graphic applied to commercial vehicles like vans, trucks, box trucks, trailers, and even passenger cars. These wraps serve as mobile billboards, turning everyday business vehicles into eye-catching branding tools that travel wherever the job takes them. Unlike a permanent paint job, a wrap is a removable vinyl film designed specifically for exterior use, with added lamination to protect against sun, rain, scratches, and road debris.

Fleet vehicle wraps are custom-designed to reflect a company's visual identity, incorporating logos, contact information, product imagery, taglines, and calls to action. Whether you're outfitting a delivery van or an entire fleet of service vehicles, wraps offer a consistent and scalable way to increase brand visibility on the road.

Once the design is finalized, the vinyl is precision-cut and applied directly onto the vehicle’s surface. For businesses with multiple vehicles, the graphics are duplicated to ensure brand consistency across the fleet, no matter the size or model. 

Types of Commercial Fleet Wraps

Choosing the right fleet wrap depends on your branding goals, vehicle size, and marketing budget. From full-body transformations to simple logo decals, each wrap type serves a distinct purpose and can be tailored to match the visual identity of your business.

Full Fleet Vehicle Wrap

A full vehicle wrap covers nearly every visible exterior surface of the vehicle. This includes the sides, rear, hood, and sometimes the roof. Full wraps are the most attention-grabbing option, providing complete creative freedom to display your brand boldly and professionally.

Full wraps are ideal when your goal is to make a strong visual impact. They are excellent for high-visibility marketing, especially for companies with vehicles on the road throughout the day. This type of wrap also helps conceal surface imperfections and creates a consistent branded appearance across the entire fleet.

commercial vehicle wraps

Partial Fleet Vehicle Wrap

A partial wrap covers only a portion of the vehicle, typically focusing on high-visibility areas like the side panels, rear, or hood. The design integrates with the vehicle’s original paint color to create a cohesive and cost-effective result.

Partial wraps are a smart choice for businesses looking to maximize exposure while managing costs. By combining printed vinyl with the vehicle’s existing paint, the result can be both striking and budget-friendly. This approach allows for the strategic use of branding elements while maintaining a clean, balanced look.

Spot Graphics and Decals

Spot graphics are smaller vinyl elements such as company logos, contact information, website URLs, or compliance labels. These are applied to specific areas of the vehicle and are often used to complement an existing color or design.

Spot graphics offer a fast and affordable way to brand a fleet without a full wrap. They are ideal for businesses that need to keep things simple and professional. These graphics can be custom-cut to match your logo and are easy to update if your branding or services change over time.

Fleet Window Graphics

Window graphics utilize perforated vinyl, which allows visibility from the inside while presenting a full-color design from the outside. They are typically placed on rear or side windows to extend branding space without compromising safety.

Window graphics are perfect for adding extra visual content to your fleet vehicles. They are especially useful for displaying slogans, taglines, or secondary messages that support your core branding. The technology used ensures that drivers maintain full visibility while showcasing high-resolution graphics to the public.

Benefits of Wrapping Your Vehicle with Custom Fleet Graphics

Fleet wraps are more than just decoration. They are a powerful marketing asset that turns every trip into a branding opportunity. Whether you manage two vans or a nationwide fleet, wrapping your vehicles offers measurable value across visibility, professionalism, protection, and cost-efficiency. Here are the key advantages:

Mobile Advertising with Massive Reach

A single vinyl fleet wrapped vehicle can generate up to 70,000 impressions per day, especially when driving in urban or high-traffic areas. Unlike digital ads or print media that require continuous spending, vehicle wraps deliver ongoing visibility for years with a single investment.

This form of mobile advertising reaches people in their daily routines—on the road, in parking lots, at job sites—often making it more memorable than traditional ads. Studies have shown that fleet graphics consistently outperform billboards, TV, and online ads in cost-per-impression. The message stays in motion and gets noticed without interruption.

Brand Consistency and Professionalism

When your vehicles share a unified look, they reinforce a consistent and trustworthy image. Branded fleet wraps allow your business to display logos, color schemes, and contact information in a clear and polished way. Customers notice this consistency and associate it with reliability and quality.

This visual coherence builds brand recognition and helps customers feel more confident when seeing your team arrive on-site. Whether you have a fleet of box trucks, vans, or pickups, wraps ensure every unit represents your company at a professional standard.

fleet vehicle branding

Paint Protection and Longevity

High-quality commercial vehicle wraps are not just for business fleet advertising, but also act as a barrier between your vehicle’s original paint and environmental damage. This includes protection from UV rays, rain, dust, road debris, and minor scratches.

By shielding the factory paint, wraps help preserve resale value and reduce the need for costly repainting or touch-ups. Once removed, the paint underneath often looks as good as the day it was wrapped, which is especially valuable for leased or rotating fleet vehicles.

Easy to Update and Customize

One of the most practical benefits of fleet wraps is their flexibility. Unlike paint, vinyl graphics can be removed or replaced without downtime or permanent changes. This makes it easy to update your design for a rebrand, promote seasonal offers, or launch a short-term campaign across your fleet.

Installation and removal are faster than full repainting, meaning your vehicles can stay on the road and generate impressions with minimal interruption. This adaptability helps businesses stay agile in a competitive market.

Cost-Effective Long-Term Marketing

Compared to other forms of advertising, fleet wraps are incredibly budget-friendly. A one-time investment can last between three to seven years, depending on the vinyl quality and conditions. During that time, your fleet continues to advertise every time it’s seen, without additional costs.

Studies show that fleet wraps cost around 76 cents per 1,000 impressions, which is significantly lower than digital or print media. Even when parked, your vehicles continue working for your brand, especially in high-traffic areas.

Industries That Benefit Most from Fleet Wraps

Fleet wraps are a valuable marketing tool for many types of businesses, but some industries gain especially strong advantages from wrapping their vehicles. If your company relies on transportation, field service, or in-person visits, branded vehicle graphics can elevate your visibility, build customer trust, and keep your branding consistent across all locations.

Below are the industries that see the greatest return on investment from professional fleet wraps:

Logistics and Delivery Services

Whether you’re delivering packages, products, or equipment, your vehicles are constantly on the road. Branded wraps turn your daily routes into a moving advertisement that builds name recognition and adds legitimacy to every delivery.

Ideal for:

  • Courier services

  • Shipping companies

  • E-commerce delivery fleets

  • Distribution services

Construction and Contracting

From roofing and plumbing to HVAC and electrical work, contractors benefit from having clear, consistent branding on their vans or trucks. It helps identify your crew at job sites, builds trust with clients, and advertises your services to every neighbor who sees your vehicle.

Common uses include:

  • HVAC and plumbing companies

  • General contractors

  • Painters and carpenters

  • Restoration specialists

  • Roofers and drywall installers

Food and Beverage

For food trucks, catering vans, or beverage delivery vehicles, eye-catching wraps create instant recognition and boost credibility. A professionally wrapped vehicle looks more appealing to customers and signals that your brand is established and trustworthy.

Best suited for:

  • Catering companies

  • Food trucks and trailers

  • Meal delivery services

  • Beverage distribution companies

  • Grocery delivery vans

Healthcare and Pharmaceuticals

Fleet wraps can be especially effective for healthcare-related services that operate mobile units. Branded vans increase visibility in the community and offer reassurance to patients who may encounter the vehicle for testing, mobile care, or outreach services.

Use cases include:

  • Mobile clinics and diagnostic units

  • Pharmaceutical delivery vehicles

  • Mobile testing or vaccination units

  • Medical equipment transport

Real Estate and Professional Services

Independent professionals who visit homes and businesses can make a strong impression with a wrapped vehicle. Whether you are a real estate agent, property manager, or cleaning service provider, branded vehicles add professionalism and improve trust at the doorstep.

Common industries include:

  • Real estate agents and brokerages

  • Cleaning services

  • Lawn care and landscaping

  • Pest control and maintenance

  • Pool and spa servicing

Retail and Local Businesses

Brick-and-mortar businesses can extend their local visibility with a wrapped delivery or service vehicle. This is particularly useful for furniture stores, auto repair shops, and any company that needs to stay top-of-mind within a local community.

Ideal examples:

  • Furniture and appliance stores

  • Local retailers

  • Auto repair shops

  • Garden centers and nurseries

business fleet advertising

How Much Do Fleet Wraps Cost?

Fleet wrap pricing varies depending on the level of coverage, the size and shape of the vehicle, and the complexity of the design.

Below is a general guide to fleet wrap pricing by type:

Wrap Type

Estimated Cost per Vehicle

Notes

Full Wrap

$5,000 – $8,000

Ideal for maximum impact; price depends on vehicle size and graphic detail

Partial Wrap

$1,500 – $3,500

Covers specific sections with large branding elements

Spot Graphics

$300 – $1,000

Includes logos, phone numbers, and compliance decals

Factors That Influence Company Fleet Wrap Cost

Several elements can affect your final price:

1. Vehicle Size and Shape

Larger vehicles like box trucks or trailers require more vinyl material and labor than smaller vans or sedans. Irregular surfaces and body lines may also increase installation time.

2. Design Complexity

A basic logo and contact info are less costly to design and print than a fully customized, photo-realistic advertisement. Intricate designs or color-shifting effects may increase both material and labor costs.

3. Number of Vehicles

Wrapping multiple vehicles at once can qualify for volume discounts from Yeswrap. 

4. Installation and Material Quality

High-quality vinyl, such as Yeswrap provided, lasts longer and resists fading, but comes at a premium. Skilled installers ensure fewer bubbles, better alignment, and longer wrap life, which may cost more upfront but save money over time.

5. Removal and Replacement

While wraps are removable, old vinyl removal and surface preparation may add labor costs if you’re updating a previously wrapped fleet.

Regarding the accurate price, it's recommended to request a custom quote based on your vehicle type, design needs, and fleet size.

fleet graphics design

Get Started With Your Fleet Wrap Today

Whether you operate a small service team or manage a large commercial fleet, a cohesive, eye-catching vehicle design helps build trust with customers and reinforces your company’s identity wherever your vehicles travel.

At Yeswrap, we specialize in creating customized fleet graphics that turn your vehicles into high-impact advertising tools. Our in-house design team collaborates with you to develop a look that aligns with your brand and resonates with your audience. From bold full wraps to strategic decals, we tailor each solution to meet your goals and budget.

Premium Polymeric Vinyl for Long-Lasting Results

We use high-performance polymeric vinyl designed to withstand daily wear, sun exposure, and tough weather. Your graphics will stay sharp and vibrant for years, all while protecting your vehicle’s original paint.

In-House Design Team for Fleet Graphics Design

Our skilled designers work directly with you to create branded wraps that reflect your business identity. Whether you need clean corporate branding or full-color promotional artwork, we bring your vision to life, precisely and professionally.

Fast Turnaround to Keep Your Fleet Moving

We understand that downtime costs money. That’s why we focus on efficient design, print, and installation timelines to get your vehicles back on the road quickly and looking better than ever.

Multi-Vehicle Discounts for Fleets of Any Size

Wrapping more than one vehicle? We offer volume pricing for businesses with multiple units, helping you achieve full fleet branding at a competitive rate.

Free Design Preview and Quote

Before you commit, we’ll provide a no-obligation design mockup and pricing quote. This allows you to visualize the final product and make adjustments with confidence.

Fast, Free Shipping Across the U.S.

We ship wraps and graphics quickly and free of charge, so you can begin your install without delay, no matter where your fleet is based.

If you’re ready to make your fleet more visible, more professional, and more memorable, we’re here to help. Contact us today to get a free consultation or quote. Let’s bring your brand to life on the road with high-quality, long-lasting vinyl wraps that work as hard as your business does.

Related Articles:

Commercial Vehicle Wraps for Business


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